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What Makes Shady SEO Tactics Ineffective

Many people aspire to take the shortcuts in life like getting rich in just a wink of an eye but of course as part of our human nature we somehow detect if there is some sort of monkey business going on. Just recently, you might have encountered some news talking about SEO tactics that will land your site in a higher rank in just a short period of time by means of keyword techniques, tools, and automated methods. There are even those popular SEO companies that using such methods like the stuffing of keyword and more often shady SEO tactics are inexpensive and a faster way of getting on top. Things didn’t remain the same since search engines began to notice these black hats and gray hats tactics in the SEO industry which leads them to improve and modify the algorithms they are using. Many sites were penalized during the release of Panda and Penguin updates moreover these updates became the game changer in the SEO industry since many companies during this time starts changing their approach in SEO.

From that moment onwards, it has created a strong trend of following the white hat tactics in SEO marketing which ends up in sustainable and effective results without any risk of getting penalized. Apart from those significant turn of events, here are the following reasons which proves black hat tactics in SEO industry ineffective:

1. Search Engines These Days are Already Highly Specialized Unlike Before

Just think of it this way, some of the smartest people known in this world working together in a building for entire day keeping an eye on activities related to search engine to avoid any spam. The workforce that is compose of highly intellectual people are working thoroughly just to make sure people are given accurate results every time they search for information using the internet. You might thinking of the popular search engines but believe it or not there is more when it comes to search engine development.

When you start thinking of how advance the technologies they use these days and how far these companies have reach in improving their search engine it’s as if impossible for SEO specialist to outsmart these people. It is unavoidable that those using shady tactics in SEO are no match to those who are doing good, the emergence of white label SEO became one of the reasons why people starts to shift towards following search engine guidelines.

2. Visitors and Aware of The Information They Take In

You must be aware that people these days are becoming smarter as well and so it is not just the search engines that improved over time but the users themselves.